MOTLEY BLOOM

MOTLEY BLOOM

Motley Bloom is a neurodivergent-focused publication and lifestyle brand startup. Their challenge: striking the right balance between a punchy, witty brand voice and the sensitivity and inclusivity their audience deserves. They first brought me on to shape their email marketing. That quickly expanded into social media strategy, editorial articles, ghostwriting, and more. Below is a selection of my work with them, showcasing how I helped bring their bold, authentic voice to life across multiple channels.

Email Marketing

  • Single-Article Email

    Email promoting our recent article, “The Media Lied To You About Tourette’s”.
    Open Rate: 47.59%
    Click Thru Rate: 5.52%

    Read full email

  • Welcome Email

    When I joined Motley Bloom, the first thing I did was redo their welcome flow. This is the first email in a 4-part series.
    Open Rate: 58.3%

    Raed full email

  • Weekly Newsletter

    Here’s an example of a weekly newsletter that focused on organization.
    Open Rate: 52%
    Click Thru Rate: 6.74%

    Read full email

Social Media

Articles & Website Copy

  • Article

    In this article, I explore how pattern recognition trait can benefit your career.

    Read article

  • Website Copy

    Wrote the copy and built the landing page for the Motley Bloom Expert Network.

    View site

  • Ghostwriting

    A listicle promoting our summer e-commerce drop.

    Read article
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